This list will feature only all-purpose SEO services tools, meaning tools that include all of the following five essential capabilities:
Keyword research
Competitive research
Backlink analysis
Technical SEO audit
Position tracking
The list will not feature tools like Google’s very own Keyword Planner. While these tools are uniquely useful, they are not all-purpose SEO services tools. For instance, Keyword Planner is just that a keyword analysis tool within Google Ads. You can’t perform an SEO site audit with Keyword Planner. Similarly, Buzzsumo is an excellent content marketing and influencer outreach tool. You can’t use it for backlink audit or position tracking.
If you are able to find a tool within your current budget and one which can perform all the key SEO Services in Atlanta functionalities reasonably well, then you’d have arrived at your go-to SEO tool. I hope you’ll be able to find one such tool in the list below.
So without further ado, here are the 5 best SEO tools you can consider to scale your agency business.
Semrush is primarily known for its keyword research and competitive intelligence capabilities. If your client is relatively new in the market or operates in a space with lots of competitors, then it’s not going to be easy to rank for high volume, high competition keywords. In such cases, your best bet would be to start targeting low competition keywords with high traffic potential. Google Search Console gives you a taste of what the most used search engine thinks of your website. You can use it to check and fix technical issues on your website, see important SEO services like clicks, impressions and average ranking position, submit sitemaps and more. Enter a keyword or group of keywords into the tool, and Google Keyword Planner will return all sorts of helpful stats to guide your keyword strategy: monthly search volume, competition, and even suggested terms you might not have considered.
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